Inspired by a European agency analysis, Associate Professor Kelty Logan has compiled a framework based on American consumers and brands. She identified four brand archetypes: the warrior, the jester, the common man and the innocent victim.
Read words of wisdom from just a few of the many talented, motivated and innovative students who are graduating and starting on their next adventure. Congratulations, Buffs! You are an inspiration.
The term 鈥渁ccomplished鈥� takes on a whole new meaning when referring to Sophia Zervas. Graduating with degrees in piano and voice, Zervas is off to Harvard University to continue her studies in a unique field.
Josie is graduating with a bachelor's degree in geography and certificates in Native American and indigenous studies, as well as Western American studies. Learn about her experience.
As we wrap up the spring semester, get reminders on move-out, textbook returns, facilities openings and available campus services as we move into the summer.
RJ Mooney is graduating with a bachelor's degree in geography and a certificate in Western American studies. Read about RJ's experience from his perspective.
Scientists have been studying cyanobacteria and its many potential applications for decades, but there wasn鈥檛 a deep understanding of the full life cycle and metabolism of specialized compartments within these common bacteria 鈥� until now.
