Professional Development Opportunities
Web Express Core 鈥� 2 hours
This session will focus on the basics elements of Web Express to get your started quickly on creating your website. We also cover creating accessible web content best practices with solutions to common accessibility issues.
Web Express Bundles 鈥撀�2 hours
Prerequisite: Web Express Core.聽This session will give you an overview of the various Web Express Bundles. Its an聽opportunity to try out the bundles before enabling them on your site. You can also check out the聽Bundles demo聽in the聽features section.
Web Express Online Tutorials
There over 100 online tutorials that cover every feature in Web Express. Start learning what you want and when you need by exploring our online tutorials.
Web Express Video Collection
Learning styles differ and some people prefer to watch a video and have their actiones exlained rather than read. So we have a collection of online videos to get you started.
How to build your website:
This should be the first stage of any Web project 鈥� a time for consulting your stakeholders, examining your Web traffic and working out exactly what you need. The communications goals, strategies, audiences and other information you identify in this phase of the project are absolutely essential to keep the project focused and on track.
Once you've got a plan, you'll need to categorize your content so you can build menus. 聽What's most important? 聽Should you organize content by subject (e.g. academic advising, HR, research), or by audience (students, staff, faculty, etc.)? The menu will be the backbone of your site, and once it's built, your project will start to take shape.
Most everyone can communicate their ideas reasonably well, but Web writing requires a totally different style. 聽It must at once be concise, skimmable, intuitively structured and easy to understand. 聽It should engage your readers and drive traffic to strategic locations, and convey just the right tone.
Next, you may want images to help tell your story, explain your services, or drive the reader to do or decide a certain thing. Images are not always essential, but strong sites leverage their ability to add polish, information and overall value.
With your content now built, it's time to pretty it up. 聽Layout will play a huge role in determining whether your site "feels" sleek or old-fashioned, but layout goes beyond just setting the tone: even the greatest content will likely be ignored if it's hard to read, overpowered by a dozen slideshows, or hidden away at the bottom of a never-ending page.
Once your site is off and running, sign up for Google Analytics to see how people are using your site. 聽You can also request a one-on-one consultation where we'll help you leverage your traffic data to make your site even better. All these services are free.
We have you covered,
We offer one professional development webinar a month. You learn how to write great content, best practices for Web Express features and creating accessible content.聽
So you will be happy to learn
We have a collection of articles that cover聽special "in-the-know" tips and tricks聽using Web Express, accessibility and writing for the web. Start learning what聽you want and when you need by exploring our tips articles.