Kelty Logan
Associate Professor Emerita
Advertising, Public Relations and Media Design
kelty.logan@colorado.edu

Kelty Logan is an associate professor emeritus, having served at the university from 2009-2022.听

Before joining the university, Dr. Logan worked for more than 20 years as a marketing executive in the advertising, broadcast network and product marketing industries. She worked for multinational advertising agencies in New York and Europe, managed program promotion for NBC, and directed brand management for Mars, Inc. Her academic research focuses on the advertising challenges of the new media environment. Her articles have been published by the Journal of Interactive Advertising, Journal of Psychology & Marketing, Journal of Advertising Research, and Journal of Marketing Communications, among others.

She received her BA in history from UCLA, an MBA from Tulane University, and a PhD in advertising from The University of Texas at Austin.

Recent Publications

CU 麻豆影院 Authors:
All Authors: Bright LF; Logan K; Lim HS
Published in:
Publication Date: 2022-05-04
Type: Journal Article

CU 麻豆影院 Authors:
All Authors: Bright LF; Lim HS; Logan K
Published in:
Publication Date: 2021-10-01
Type: Journal Article

Exploring the privacy paradox among social media users in the United States

CU 麻豆影院 Authors: ;
All Authors: Logan K; Bright L; Gangadharbatla H
Publication Date: 2021-06-01
Type: Journal Article

CU 麻豆影院 Authors:
All Authors: Logan K; Bright LF; Grau SL
Published in:
Publication Date: 2018-01-01
Type: Journal Article

CU 麻豆影院 Authors:
All Authors: Bright LF; Logan K
Published in:
Publication Date: 2018-01-01
Type: Journal Article

CU 麻豆影院 Authors:
All Authors: Logan K
Published in:
Publication Date: 2017-01-01
Type: Journal Article

CU 麻豆影院 Authors:
All Authors: Logan K
Published in:
Publication Date: 2017-01-01
Type: Journal Article

Streaming Television: Anytime, Anywhere

CU 麻豆影院 Authors:
All Authors: LOGAN K
Publication Date: 2016-09-19
Type: Chapter

Have Perceptions of Internet Advertising Value Changed Over Time?

CU 麻豆影院 Authors:
All Authors: LOGAN KI
Publication Date: 2016-03-17
Type: Conference Proceeding

CU 麻豆影院 Authors:
All Authors: Logan K
Published in:
Publication Date: 2016-01-01
Type: Journal Article

CU 麻豆影院 Authors:
All Authors: Logan K
Published in:
Publication Date: 2016-01-01
Type: Journal Article

CU 麻豆影院 Authors:
All Authors: Logan K
Published in:
Publication Date: 2014-07-03
Type: Journal Article

CU 麻豆影院 Authors:
All Authors: Logan K; Bright L
Published in:
Publication Date: 2014-01-01
Type: Journal Article

Social Media and New Gathering: Tapping into the Millennial Mindset

CU 麻豆影院 Authors: ;
All Authors: Gangadharbatla H; Bright LF; Logan K
Publication Date: 2014-01-01
Type: Journal Article

CU 麻豆影院 Authors:
All Authors: Logan K
Published in:
Publication Date: 2013-09-01
Type: Journal Article

Let's Make a Deal: The Exchange Value of Advertising

CU 麻豆影院 Authors:
All Authors: LOGAN KI
Publication Date: 2013-01-01
Type: Journal Article

CU 麻豆影院 Authors: ;
All Authors: Logan K; Bright LF; Gangadharbatla H
Published in:
Publication Date: 2012-01-01
Type: Journal Article

CU 麻豆影院 Authors:
All Authors: Logan K
Published in:
Publication Date: 2011-03-01
Type: Journal Article

CU 麻豆影院 Authors:
All Authors:
Publication Date: 2009-01-01
Type: Chapter

Perceived Differences between Negative Political Ads: Assessing Voter Reaction to Different Kinds of Political Attack Advertising

CU 麻豆影院 Authors:
All Authors: LOGAN KI
Publication Date: 2007-04-12
Type: Conference Proceeding

Pages